Making Your Job Easier

Major Upgrades to Our Upholstery Website

Preview of new Luonto Upholstery directory

What's New?

We've been listening to your feedback, and we're excited to share some significant improvements to our upholstery section that will make finding the right fabric for your customers faster and more intuitive than ever. 

Smarter Search

Upholstery search bar

Our search function now focuses exclusively on upholstery collections, so you'll get exactly what you're looking for without wading through unrelated results. No more scrolling past furniture pieces when you're trying to help a customer choose between fabric options.

Flexible Sorting Options

Flexible sorting options preview

Whether you want to see what's just arrived (sort by most recently added), browse alphabetically, or work backwards through our collection, you now have the control to view our upholstery lines the way that works best for your workflow.

Complete Color Visibility at a Glance

Complete Color Visibility preview

Click into any upholstery line and you'll immediately see all available color options. We know how important it is to quickly show customers the full range of possibilities, and now that's easier than ever.

Deep Dive into Upholstery Details

Upholstery Details page

Each upholstery line page now provides comprehensive information in one convenient location:

  • Grade assignment for quick pricing reference
  • Color variant count so you know the full scope of options
  • Visual dropdown menu displaying every color variant
  • Performance ratings and certifications (with direct links to detailed performance information when applicable)
  • Technical specifications including fabric contents, Martindale ratings, pilling resistance, and color fastness ratings
  • Practical details like country of origin and cleaning codes with icons and descriptions to share with customers

A Simple Feature That Makes a Big Difference

Here's a tip that can save you time: the large color image displayed on each page can be right-clicked and saved or copied. Need to send a quick visual to a customer via email or text? Now it's just a right-click away.

Built with Your Workflow in Mind

These updates reflect our commitment to supporting you and your sales team. We know that when you can access detailed, accurate information quickly, you can serve your customers better and close sales more confidently.

Take a few minutes to explore the enhanced upholstery section. We think you'll find it's now one of your most valuable selling tools.

Have questions about the new features? We're here to help.

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Discontinued Stock Items
Items can continue to be ordered from Made to Order Program