Since the inception of our company when our grandfather Pentti founded this business, quality has been the driving force behind everything we do. Quality is ingrained in our lifeblood, our passion. Establishing our Quality Standard has been vital to upholding our unwavering expectations for every product we design, build, and deliver.

Woven into the very fabric of our brand is our quality standard - experience Luonto; experience quality. At every step of our process, from design to material selection, through production, finishing, packaging, and delivery, we have rigorous tests that all our furniture undergoes to ensure each stage in 

the production cycle meets our high standards.

It's in our nature to value every hand involved in our production process, and thus we have fostered a culture of excellence by providing performance-based incentives, rewarding high-quality production over high-quantity production. This approach heightens our production teams' attention to detail while encouraging overall occupational well-being and unifying everyone under our vision of making high-quality furniture available at fair prices while meeting the standards we promise.